Simon Rizkalla is a seasoned sales executive with over two decades of experience in driving sales strategies and scaling SaaS businesses across the Asia Pacific, Japan, China, and Australia. With a reputation for transformative leadership, Simon has demonstrated his ability to navigate both corporate giants and startup ventures, achieving remarkable results in diverse and dynamic markets. Simon comes with a core focus in AI through his recent Executive studies at UC Berkeley - AI Business Strategies and Applications, driving business value for enterprise customers through AI.

Most recently, as the GVP of Observability for Asia Pacific & Japan at AppDynamics, Simon has led the transformation of a multimillion-dollar ARR SaaS business, achieving a 60% increase in iACV in Q1 post-transformation. Prior to this role, he served as the Head of IoT for Asia Pacific, Japan & China at Cisco, doubling the IoT business within three years and achieving 12 consecutive quarters of double-digit growth.

Simon's startup experience includes his tenure as Telco Sales Leader for India & China at Red Hat, where he crafted a growth plan to double Red Hat's business in China within three years, closing container solutions for SaaS with China Mobile IT valued at over $1M USD. His ability to drive growth and deliver results in emerging markets highlights his adaptability and strategic mindset in navigating evolving technology landscapes.

With a masterful blend of sales GTM and technical acumen, Simon is positioned as a sought-after leader in the competitive landscape of technology sales, consistently exceeding expectations and driving revenue growth across diverse industries.